AUTHOR :Ewriting Champs
CATEGORY :SEO Content
Are you all frustrated about why your blog article does not rank high in Google search results? If yes! Then this article will surely help you to get organic traffic to your site. But for this, you should first know about the Google search algorithm.
What is Google's Search Algorithm?
The method Google employs to rank information is the Google Search Algorithm. Numerous aspects are considered, such as keyword mentions, usability, and backlinks.
What criteria determine rankings in the Google Search result?
The first thing that generally springs to mind when you think of a "search algorithm" in search engine optimization (SEO) is undoubtedly Google's ranking factors.
What factors does Google use when determining which pages to rank and in what order?
When we visit Google's "How Search Works" page, we can see some of its most important ranking variables in plain sight:
Updates of Google search algorithm
Nearly every day, Google modifies its algorithm and publishes significant updates that can significantly affect rankings twice or three times a year.
In other words, things change. It's critical to keep up with Google's ranking criteria to avoid falling behind in the SERPs due to a Google penalty or change in search intent,
Among the significant Google changes are the following:
Now that you have a brief idea about the Google search algorithm updates, we can move to the important part about how to Make Every Blog Article Written by you Rank High in Google Search Results.
Optimize your keywords
Here are a few ways to optimize your keywords:
Include the keyword in your title:
The easiest and first step in keyword optimization is to use your term in the title.
It will be more likely to appear high in Google search results if you place it near the beginning of the heading.
Incorporate the keyword a few times into each article:
While I don't advise keyword stuffing, you should incorporate the keyword a few times into each blog.
Write for people, not machines, but if there's a chance to incorporate the keyword naturally, do so!
You decide how many times the keyword appears. Just be sure it sounds natural and seems at least once at the start of your blog post.
Include LSI keywords:
Latent Semantic Indexing (LSI) keywords are more sophisticated for getting your articles to Get organic traffic on your site.
Google utilises these related terms to assess the calibre and scope of the content you've authored.
These kinds of related keywords assist you in moving up the Google search results by informing Google that your material is relevant to the subject.
In H2 or H3 headings, use the following keywords:
The best articles are separated into various groups under designated themes.
These are known as H2 or H3 headings in HTML (H1 headings are for the title of your article).
Make sure to include this term in your subheadings to demonstrate to Google that your post addresses the keyword you've mentioned.
Optimize your content
Google's search algorithm is continually evolving.
You need to look beyond today's methods and concentrate on long-term strategies that will maintain you higher on Google search results pages if you want to ensure that you remain visible on the results page.
The one constant in the constantly shifting world of SEO is that Google will always give more weight to in-depth, high-quality articles than to worse-quality content.
Incorporate technical ranking factors.
You may raise your article's ranking on Google by enhancing these technical ranking variables:
It has two SEO advantages:
Initially, the terms in this URL can be found by Google. By doing this, you can gain an SEO edge over other items in the same category.
Second, users are more inclined to click on links that are pertinent to them. Additionally, the more clicks your links receive, the higher you'll appear in Google search results!
Include an intriguing meta description:
If you don't give Google a description, it will display a haphazard excerpt from your content.
It is typically not the message you want to convey to potential readers. Instead, it would help if you created a unique term that appears in the Google search results.
Improve your links:
The links to each of your articles are one of the best off-page SEO tactics for ranking higher in Google search results.
Increase the internal connection:
Internal link building is the quickest and most straightforward approach to increasing links to your articles.
While getting others to link to your content can be challenging, you can do it on your own website for nothing!
Fix broken links:
Although links improve user experience on your website and raise your SEO rankings higher on Google search results, broken links have the exact opposite effect.
You should immediately fix any links that used to lead to outstanding pages but are now dead.
So these are a few brief tips to increase Page views on your website. There are still many more things that need to be considered to get organic traffic to your website so that your content should be on top of Google search results.
Ewriting Champs, the best content writing agency in India, will help your website reach on top of Google search results, so contact our expert today to know more about the Google search algorithm and SEO marketing strategy. Our experts will help to grow your website and rank it higher in Google search results.